McCain commissioned H C Design to design this wonderful masterpiece and we were delighted to create and build the display at Casual Dining 2019 at Excel in London.

The stand measured 28 square metres and the feature piece had to be the huge ‘Wow’ sign at the top of the stand. The sign housed 70 yellow LED cabochon lights – a landmark sign for all the visitors to see and to draw in the crowds.

A mix of materials to include, Neon Perspex upright sections in bright orange, blue and green, yellow fabric strips, stainless steel worktops, a stone effect laminate flooring and digital printed graphics – a combination that made for a truly stunning display.

As one food design critic said “Wow! Indeed! Great to see a market leader position themselves in a refreshing way”

Next time you need to shout about your products or services give us a call, we’d love to help.